This program will be enriched continuously in the coming weeks: new keynotes, new customer cases, live experiences, etc. will be announced. Keep posted and follow us on LinkedIn and Twitter!
[tab: At a Glance ]
[tab: Day 1 - Sept. 24 ]
DAY 1 – Tuesday Sept. 24
10.00am – 1.00pm Plenary Opening Session
2.00pm – 6.45pm: Conference
3.50pm – 4.30pm: Coffee & Refreshments Break – Networking – Exhibition
Paying with Facebook: Which Impact for NFC Ecosystems?
Banks are enabling merchant terminals for NFC payment and issuing contactless cards for offline payments. In the meantime, online mobile payment is growing, supported by internet pure players such as PayPal. Today Facebook is launching its own solution to simplify mobile purchases. Its proven scoring capabilities seen in advertising, its one billion+ users, the Facebook Connect ‘s ease of authentication constitute indeed key assets for secure and trusted m-payment. With NFC deployed in physical commerce and NFC embedded in smartphones, Facebook may have interest to comply with NFC standards to simplify mobile user’s shopping experience. In a nutshell, the NFC to facilitate the SoLoMo (Social, Local, Mobile) experience.
► What would be possible Facebook impacts on NFC payment and marketing ecosystem’s?
6.30pm – 7.00pm: NFC World Congress Welcome Cocktail
[tab: Day 2 - Sept. 25 ]
DAY 2 – Wednesday Sept. 25
9.00am – 1.00pm: Conference
10.50am – 11.20am: Coffee & Refreshments Break – Networking – Exhibition
NFC World Congress Gala Evening from 8:00pm
[tab: Day 3 - Sept. 26 ]
DAY 3 – Thursday Sept. 26
1.00pm – 2.00pm: Lunch – Networking – Exhibition
2.00pm – 6.45pm : Conference…
3.30pm – 4.15pm : Coffee & Refreshments Break – Networking
End of the Congress